ÿþ<HTML> <HEAD> <TITLE>Rucksack Records</TITLE> <meta name="keywords" content="sture johannesson, revolution means revolutionary consciousness, rucksack, sleeping flies, cingular, o2optix, chip taylor"> <meta name="description" content="Rucksack is a Swedish record label specializing in underground house and leftfield electronica."> <style type="text/css"> A:link {text-decoration: underline; color: #808080} A:visited {text-decoration: underline; color: #808080} A:active {text-decoration: underline; color: #808080} A:hover {text-decoration: underline; color: #FF0000;} </style> <script type="text/javascript"> var _gaq = _gaq || []; _gaq.push(['_setAccount', 'UA-21456601-1']); _gaq.push(['_trackPageview']); (function() { var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true; ga.src = ('https:' == document.location.protocol ? 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With his provocative and mind bending works of art, he has been an important force in the Scandinavian counterculture ever since the 1960s. In the beginning of 2006, Sture agreed to design a logo for Rucksack Records. He also created a picture suite titled <a href="http://www.sturejohannesson.com/rucksack.pdf" target="_blank">Rucksack - With A Twisted Bomb</a>. This &quot;visual story&quot; is a brilliant way to get to know the concepts and ideas behind the logo that Sture made for the label. <P>Johannesson is a highly controversial figure in the Swedish art scene. In 1968 he designed a poster titled <a href="http://www.sturejohannesson.com/artworks/revolution1.html" target="_blank">Revolution Means Revolutionary Consciousness</a> (commonly refered to as the &quot;Hash Girl&quot; poster). This work contained, among other things, a nude woman and a leaf from the hemp plant. The poster caused a huge stir in Sweden, and subsequently most of the posters were burned by the Swedish authorities. <P>Although still to this day not accepted by the Swedish art establishment, Johannesson s works are constantly featured in exhibitions around the world, eg. the <a href="http://www.moca.org/index.php" target="_blank">Museum of Contemporary Art</a> (Los Angeles) and the <a href="http://www.whitney.org" target="_blank">Whitney Museum of American Art</a> (New York). <P>As for the logo that Sture designed for Rucksack Records, it features a highly stylised rucksack containing a bomb with a fuse burning. Johannesson wanted to make a reference to the suicide bombers in the UK, who carried their bombs in Rucksacks, but reversing the symbol of the bomb into something positive, instead making it a reference to music that blows your mind. The bomb can also be seen as a 12 inch record ready to sonically explode. <P>Make sure to pay a visit to Johannesson s <a href="http://www.sturejohannesson.com" target="_blank">web page</a>. There you will find pictures of many of his brilliant posters and artworks.<br><br><br> <P><b>Press</b><BR> The Sleeping Flies album You Are Superior, released in 2002, provoked one critic to state: &quot;It s just not music&quot; (Aaron Brag, The Local Planet, 2002). Luckily, both the Sleeping Flies and Jivaro records got a string of very fine reviews in American magazines such as <a href="http://www.billboard.com/bbcom/index.jsp" target="_blank">Billboard</a>, Mixer and <a href="http://www.realdetroitweekly.com" target="_blank">Real Detroit Weekly</a>. See reviews section for press quotes.<br><br><br> <P><b>Commercials</b><BR> <img src="o2optix_ad.jpg" width="120" height="90" alt="O2Optix" align="right">Feel Like Movin On by the Sleeping Flies was used in a commercial campain in year 2000 for cell phone company <a href="http://www.cingular.com" target="_blank">Cingular</a>. Five years later the track was licensed to a commercial for Ciba Vision's contact lens <a href="http://www.o2optix.com" target="_blank">O2Optix</a>, bringing this psychedelic dub pop anthem recorded in 1999 to a new audience.<br><br><br> <P><b>Live Appearances</b><BR> Henrik and Richard from the Sleeping Flies once played a gig with legendary songwriter <a href="http://www.trainwreckrecords.com/chip.html" target="_blank">Chip Taylor</a> who wrote classics like Wild Thing, recorded by Jimi Hendrix, and Anyway That You Want Me, recorded by The Troggs and <a href="http://www.spiritualized.com" target="_blank">Spiritualized</a>. They were part of the backing band, with Henrik playing bass. <BR><BR><BR><BR> <P><font size="1">&copy; 2006-2011 Rucksack Records</P></TD> </TABLE></CENTER> </BODY> </HTML>